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  • Liushen Naked Summer

    Bringing back memories of Summer

    DMG integrated campaign wove fond childhood memories to engage Millennial consumers ...

    Liushen Naked Summer
  • Volkswagen CC

    DMG makes the CC the star

    Ever since its launch, the Volkswagen CC has embodied high-tier fashion to Chinese consumers. To launch the...

    Volkswagen CC
  • IRON MAN 3

    Marvel’s metallic hero smashes records in China; $125M in box office and the #1 Movie of the Year

    He may be the biggest superhero at the box office now, but prior to IRON MAN 3, Tony Stark’s alter ego was …

    IRON MAN 3
  • Volkswagen GTI

    DMG brand campaign reignites passion for driving the “original GTI”

    After three very successful years on the market in China, the Golf GTI was a top-selling model, but...

    Volkswagen GTI

He may be the biggest superhero at the box office now, but prior to IRON MAN 3, Tony Stark’s alter ego was not particularly...

For a relatively immature market, how do you drive awareness and engagement for a high-concept film without alienating the...

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